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The website migrationresearch.org has the following on the homepage, "Welcome to the Migration Research Foundation! We are a nonprofit organization dedicated to researching and documenting animal distributions and movements to aid in conservation and wildlife management efforts." We analyzed that the website also said " For a complete overview of the MRF website, check out the news." It also stated " Section for recent developments, or navigate using the buttons at left. We welcome your comments and questions at webmastermigrationresearch. Active projects - click images for details." The header had migration research as the highest ranking search term. This keyword was followed by migration, scientific, and conservation which isn't as urgent as migration research. The other words they used was species. endangered is also included but will not be viewed by search crawlers.